Cookie Policy

Effective: [DATE]

This Cookie Policy explains how DBR77 Sp. z o.o. ("DBR77", "we", "us", or "our") uses cookies and similar tracking technologies when you visit our website at iris.dbr77.com or use the IRIS AI-Native Plant Operating System (collectively, the "Services"). This policy should be read alongside our Privacy Policy.

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work efficiently, provide information to site owners, and enhance the user experience.

In addition to cookies, we may use similar technologies such as web beacons (pixel tags), local storage, and session storage. References to "cookies" in this policy include these similar technologies unless otherwise stated.

2. Cookies We Use

Essential Cookies

These cookies are strictly necessary for the Services to function. They enable core functionality such as authentication, session management, security, and load balancing. Without these cookies, the Services cannot operate properly.

  • Session cookies: maintain your authenticated session while you use the platform.
  • CSRF tokens: protect against cross-site request forgery attacks.
  • Load balancer cookies: ensure consistent routing to the correct server instance.
  • Cookie consent cookie: stores your cookie preferences so we can respect your choices.

Legal basis: Legitimate interest — these cookies are necessary for the operation of the Services. You cannot opt out of essential cookies without affecting functionality.

Analytics Cookies

Analytics cookies help us understand how visitors interact with our website and Services. They collect information about pages visited, time spent, navigation paths, and error messages. This data is aggregated and used to improve the user experience.

  • PostHog: product analytics platform used to understand feature usage and user journeys. Data is processed in the EU.
  • Plausible Analytics: privacy-friendly website analytics that does not use cookies for basic metrics. No personal data is collected.

Legal basis: Consent — analytics cookies are only set after you provide consent through our cookie banner.

Functional Cookies

Functional cookies enable enhanced features and personalization. They remember your preferences and settings to provide a more tailored experience.

  • Language preference: remembers your selected language across sessions.
  • Theme preference: stores your light/dark mode selection.
  • Dashboard layout: remembers your customized dashboard configuration.

Legal basis: Consent — functional cookies are set based on your consent. Disabling them may reduce the personalization of your experience.

Marketing Cookies

Marketing cookies are used to track visitors across websites and display relevant advertisements. They help measure the effectiveness of our marketing campaigns.

  • LinkedIn Insight Tag: measures conversion rates from LinkedIn advertising campaigns and enables retargeting.
  • Google Ads: tracks conversions from Google advertising campaigns.

Legal basis: Consent — marketing cookies are only set after you provide explicit consent. You can withdraw consent at any time.

3. Managing Cookies

You have several options for controlling and managing cookies:

  • Cookie consent banner: when you first visit our website, you can accept or reject non-essential cookies through our consent banner. You can change your preferences at any time by clicking the "Cookie Settings" link in the website footer.
  • Browser settings: most web browsers allow you to control cookies through their settings. You can set your browser to block cookies, delete existing cookies, or notify you when a cookie is being set. Refer to your browser's help documentation for instructions:
    • Chrome: Settings → Privacy and Security → Cookies
    • Firefox: Settings → Privacy & Security → Cookies
    • Safari: Preferences → Privacy → Cookies
    • Edge: Settings → Cookies and Site Permissions
  • Opt-out tools: you can opt out of interest-based advertising through industry tools such as the Network Advertising Initiative (NAI) or the Digital Advertising Alliance (DAA).

Please note that blocking or deleting essential cookies may prevent you from using certain features of the Services or cause them to function incorrectly.

4. Third-Party Cookies

Some cookies are placed by third-party services that appear on our pages. We do not control these third-party cookies. Each third party has its own privacy and cookie policy. The third-party services we use that may set cookies include:

5. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in technology, or changes in applicable law. When we make material changes, we will update the "Effective" date at the top of this page and, where appropriate, notify you through our cookie consent banner or by email. We encourage you to review this policy periodically.

6. Contact

If you have questions about our use of cookies or this Cookie Policy, please contact our Data Protection Officer at dpo@dbr77.com or write to us at:

DBR77 Sp. z o.o.
ul. Legnicka 55, 54-203 Wrocław, Poland